Medieval Penguins and Red Velvet Cake (Interview)

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What do you get when you combine someone who likes cross stitching, sewing, baking, reading and penguins?  You get Gemma Feltham, of course! As an avid reader myself, I quickly became interested in Gemma’s writing.  That said, although her basis for blogging is reviewing books, it was her thoughts around blogging itself that intrigued me even further.

With over 11,000 followers, Gemma’s If Books Could Blog site is a great example of how your audience will find you when you choose to blog about something you are passionate about.  As you will see below, she started posting as an outlet, but obviously found common ground with many others sharing her love for reading.  In my conversation with her, she was genuinely surprised at the number of followers she has acquired– she simply doesn’t pay attention to it!  (Imagine that…a blogger who doesn’t spend half their day on their ‘Stats’ page!)
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